Top Chinese Social Media Sites and Apps in China (Update 2024)
In this post, SEO Shifu shares their long list of Chinese social media websites and apps you need to know. All internet marketers should save a copy and put it under the pillow.
PPC Platforms in China and How They Differ
As you may know, Baidu Ads (also known as Baidu PPC or Baidu phoenix nest) is by many measures the most popular paid search platform used by Chinese search marketers. Beyond that...
Weibo Official Account Registration Guide 2024
Weibo is China's Twitter but more. Learn how to set up a Weibo page as a foreign business.
How to Register a WeChat Official Account
WeChat Official Account, also known as Public Account, Business Account, or 微信公众号, has become a powerful social media marketing channel that businesses use to reach their target audience.
How to Open a Baidu PPC Account
Opening a Baidu PPC advertising account is hard and takes time. Let Shifu guide you through the process to make it easier.
Master B2B WeChat Marketing with This Simple Guide
WeChat often comes into question as to whether or not it’s an efficient tool for B2B businesses to reach prospects. B2B marketers in China often wonder: Is WeChat worth using in a marketing campaign?
What is Baidu PPC and How Baidu PPC Auction Works
Baidu PPC has been a proven Chinese search marketing platform for both large companies and SMEs. This post is an introductory article for beginners who would like to learn more about Baidu PPC before moving forward.
What is Baiduspider?
Baiduspider is the generic name for Baidu's official web crawler. Baiduspider is the general name for three different types of crawlers: a desktop crawler that simulates a user on a desktop, a mobile crawler that simulates a user on a mobile device, and a mini-program crawler that simulates a user within the Baidu mobile app.
Baidu PPC vs. Google Adwords: 5 Key Differences
Baidu PPC is Baidu’s search advertising platform. PPC experts that are already familiar with AdWords should find Baidu PPC fairly easy to understand, as they have many things in common