Comparing Alipay and WeChat Pay: A Comprehensive Guide
In the rapidly evolving world of mobile payments, two giants stand out in China: Alipay and WeChat Pay.
WeChat Advertising 101 - What Are WeChat Ads and How Much Do WeChat Ads Cost
With the meteoric rise of the WeChat App, WeChat Ads have cemented themselves as an indispensable pillar in the realm of Chinese social media advertising.
The Ultimate Guide to Selling on Tmall Global: Mastering E-commerce in China
Tmall Global, launched by Alibaba Group in 2014, is an extension of its already successful Tmall platform but with a distinctive focus on international brands and retailers. It stands as a premier cross-border e-commerce platform, allowing non-Chinese merchants to sell directly to consumers in China without the need for a physical presence in the country.
Top Chinese Video Sharing and Video Hosting Sites Overview
From TV commercials to online video channels such as YouTube and Vimeo, it's no secret that video has become a staple of our everyday lives.
Top Chinese Social Media Sites and Apps in China (Update 2024)
In this post, SEO Shifu shares their long list of Chinese social media websites and apps you need to know. All internet marketers should save a copy and put it under the pillow.
PPC Platforms in China and How They Differ
As you may know, Baidu Ads (also known as Baidu PPC or Baidu phoenix nest) is by many measures the most popular paid search platform used by Chinese search marketers. Beyond that...
Weibo Official Account Registration Guide 2024
Weibo is China's Twitter but more. Learn how to set up a Weibo page as a foreign business.
How to Register a WeChat Official Account
WeChat Official Account, also known as Public Account, Business Account, or 微信公众号, has become a powerful social media marketing channel that businesses use to reach their target audience.
How to Open a Baidu PPC Account
Opening a Baidu PPC advertising account is hard and takes time. Let Shifu guide you through the process to make it easier.
Master B2B WeChat Marketing with This Simple Guide
WeChat often comes into question as to whether or not it’s an efficient tool for B2B businesses to reach prospects. B2B marketers in China often wonder: Is WeChat worth using in a marketing campaign?