Chinese Copywriting & Translation

Creative writing & juicy ideas - we make your content sexy in the Chinese way.

Chinese SEO Shifu provides Chinese content solutions including Chinese copywriting, website localization, brand name translation and article writing.

Chinese Copywriting

If you want us to help you develop the content starting from zero, you will need our Chinese copywriting service.

Chinese SEO Shifu has a talent pool of experienced inhouse and freelance Chinese copywriters. Our Chinese copywriting service takes a process that combines creativity, accuracy and science:

  • We conduct business understanding, to know the key points and messages you want the content to convey;
  • We do keyword research, to “read” the mind of your customers by finding what they are searching for on the search engines;
  • We develop a proper tone of voice, based on your brand, products and services, as well as the demographics of your target audience;
  • We originate Chinese content that can effectively convey your messages, fulfill your marketing goals and have good rankings on Chinese search engines;
  • We help you do A/B testing if needed, to quantify the effectiveness of the content, and further optimize it.

Content types we can help you with:

  • Website content
  • Blog posts
  • Press release
  • PPC ad unit text
  • Brochure & white paper
  • Newsletters

Website Localization

Chinese SEO Shifu believes website translation is not only giving you a Chinese version of your site, but making the content tell and sell. Accuracy is not good enough here, because the content that can effectively market your business in your country may be totally unattractive to the target Chinese audience.

Our solution:

  • We conduct business understanding, to fully comprehend what your business is about, and who your target customers are;
  • We do keyword research, to “read” the mind of your customers by finding what they are looking for over the Internet;
  • We localize your website, and get it copyedited by our experienced inhouse Chinese copywriters, to make the content tailored to be informative and attractive to the Chinese ears.
  • We help you do A/B testing if needed, to quantify the effectiveness of the content, and further optimize it.

Brand Name Translation

Secret: we don’t translate your brand – we transcreate it.

This means we will translate the ideas, culture and stories behind your brand, instead of the brand name itself, and carefully choose Chinese characters that have good meanings but also similar pronunciations with the original brand.

Our Clients

Client: Leibish
Client: Canada Tourism Commission
Client: Brewster
Client: Griaule
Client: Innovadex
Client: Microsoft
Client: Tourism Authority of Thailand Beijing Office
Client: Kung Fu English
Client: Hao Zhao Pian
Client: Study Mode
Client: Carbon Trust
Client: Win Translation
Client: Zoom Interviews
Client: WhiteWater West
Client: VisitFootball
Client: NSLC
Client: Lux Resorts
Client: IS Decisions

Need our help? Contact us to get a free quote today.

Client Testimonials

Yaniv Marcus, VP, Asia-Pacific & Investments, Leibish & Co.

"Thank you for all the help and support you have been giving Leibish & Co. We had given you a challenging mandate, which involved translation of an English commerce website into Mandarin, along with a mandate to increase our visibility in China via online marketing, as well as increase social media exposure and followers. You have done a fantastic job up to now, and I have no doubt that this will continue for the foreseeable future."

Sonia Saund, Project Coordinator, Fourth Dimension Inc.

"I must say that working with Chinese SEO Shifu was a great experience overall. Shifu made sure that every request I had was completed on time and within budget, and they provided status updates on the project as it went on. I was very impressed with the level of communication that SEO Shifu offered, especially since we were collaborating from opposite ends of the world. Ryan was very professional, understanding and diligent when it came to the work contracted. I would definitely recommend SEO Shifu to anyone looking for Search Engine Optimization and/or translation services."

Lewis Youngson, Managing Director, Visit Football

"Ryan and his team at SEO Shifu have been instrumental in helping my business grow in China. As a UK based travel company we have been able to communicate easily and quickly with Ryan, despite the time difference with China, regarding translation and SEO projects. Our business has been praised by many for its great translation and since starting our SEO 3 months ago we have risen to the top 3 in Baidu organic search terms. Ryan is someone I have complete faith and trust in and I can highly recommend him to any business big or small that wants to target China."

Phi Vo, Online Marketing Director at StudyMode, Inc.:

“We are an international company with many sites in different languages, and it was difficult to find anyone with as much expertise as Ryan. Specifically, we needed to grow Baidu traffic quickly. Ryan helped us to chart a short and long term strategy for SEO that would work well in the Chinese market, and thus far we have seen great results. I would definitely recommend his expertise for websites or businesses looking for someone on the ground who knows how SEO and great sites should work in China. We’ve seen a tremendous growth in traffic and look forward to a long-term relationship with this company.”

Helen Zhao, Director of Marketing, UL Prospector

"We struggled in finding a SEO/SEM consultant specialized in Baidu in the US. Luckily we found Ryan, who is located in China and speaks very good English. Ryan is knowledgeable, countable and easy to communicate with."

Joelin Liu, Marketing Director, Microsoft

"I hold Ryan in very high personal and professional regard – his ability to jump in, figure it out, and accomplish the goal in a timely basis is unparalleled. I had the pleasure of working with Ryan for about 12 months on an SEO project for Microsoft China and Ryan and his team members really impressed me with their understanding of search engines and knowledge on search marketing."

Ben Van Exan, Graphic Communications, WhiteWater West Industries

"WhiteWater West Industries contracted Shifu in December 2013 to boost organic SEO and manage our PPC account for our Chinese website. Within the first 3 months, the organic search results have more than tripled our total visitors, with ongoing improvements..."

Paul Coffey, Kung Fu English

"Ryan's team at Chinese SEO Shifu is our definition of an ideal partner. They are willing to spend time clearly explaining their suggested methods. They can be flexible on project terms if circumstances change. They are proactive in their communication and always looking to protect their clients' interest. Just about any SEO "expert" can claim to know everything, and then deliver very little. Ryan and his team will outline what is reasonable to expect .. and then deliver even more."

Richard Chmura, founder of GoStats.com:

“Chinese SEO Shifu is very proficient and effective in Internet marketing and promotion. We can always count on the dedication, persistence and quality of work. Their polished and excellent command of English is of high value and ensures that communication is pleasant and effective. They are able to apply technology to marketing in a savvy way and have capability of bringing our organization’s services to a new market with astuteness.”

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